CTV House is an advertising platform for buying Smart TV ads

Our goal is to unify all types of advertising placements on Smart TVs into a single, convenient buying platform

Types of Ads on Smart TVs

On-device

Placements provided directly by TV manufacturers and placements within TV App Stores

TV Apps

Advertising within applications on Smart TV:

  • Launchers
  • Streaming applications
  • Other types of applications on TVs

Web-TV

Web-based advertising on TV devices

We help clients promote their brands in the modern TV viewing space, the benefits of such advertising for clients:

Large screen = Higher audience engagement

90% of ads play with sound

Average viewers per screen: 2.5 people

Media

CPM Payment

QR-code for direct conversion tracking

Media metric optimization

Performance

CPM Payment

QR-code for direct conversion tracking, Attribution tracking via MMP

Performance metrics optimization for app promoting via MMP CTV tracking